I, like many Americans, have been fighting an on-going battle with insomnia. Instead of sleeping at night I watch infomercials. Of course I had to use all of the will power I had not to buy one, or two, of every product the pitch men were hawking me, Seriously though, I did notice a very interesting pattern…everything is “Limited.” Limited time only, limited price, limited quantities…et cetera… But, what exactly is so limited about these products? I can go to the local dollar store and by 100 Sham-Wow knock-offs for fifty-cents.
I have not seen a product on an infomercial that can be deemed special, extraordinary, or even unique. What can, we, as consumers, buyers, sellers, collectors, call “limited” and mean even more so extraordinary.
I have found the answerer:
Something worth collecting, something that is literally limited.
Morse Diving, Inc. is about to celebrate its 175th anniversary. If you have not heard, Morse is the oldest diving company, established in 1837. In celebration of this monumental event we are selling a LIMITED edition (and a very LIMITED amount) of the 1904 American Dive Collection Catalogue. Morse Diving has a Limited production deal that totally benefits our loyal customers! This hardcover, leather-bound book contains beautiful sketches, images, and price descriptions of…not only Morse Diving equipment, but other popular diving brands from over the last hundred years or more! Yes, maybe the P90x deal is for a “limited time only;” but if you miss out on owning one of only 100 historical diving catalogs…the amount of time you will be kicking yourself for will not be limited!
Collectors of the world take note: the very foreword of this book explains the how rare these Catalogues are. Diving collectors of the world take note: “It could be dangerous and possibly fatal to use the information in this book it was printed for its rich historical information” (Mathieson). The entire history of diving, up to and including 1904, is neatly compiled and at your fingertips. Check out the specks:
Leatherette-Finish and Gold Lettering
8.5” X 11”
Includes Catalogues from:
- A.J. Morse and Sons
- Alfred Hale co.
- A. Hale co.
- A. Schrader Diving Equip. co.
- D.E.S. co.
- John Date c.
- AND MANY MORE…
Dive into history. Call 877.87.MORSE or email Donna at Sales_Service@MorseDiving.com to reserve your copy today!
‘Till Next Time